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Material as medium: Innovating with acoustics for the Los Angeles Design Festival

Account Manager: Joanna Andrews

Designer: Anthony Maladra and Adrian Carrillo

Categories: Bespoke

Photographer: Austin Hansen

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“Bring Nature In” Forest installation by Autex Acoustic® for LA Design Festival 2025–made with Cube™ panels, surrounded by hanging plants and leading to a bright interior with people gathered.

Waves of Change: Acoustics, art, and adaptation in an immersive exhibition


The project

When the Los Angeles Design Festival announced their 2025 programming theme “Design Futurism,” Joanna Andrews, senior marketing manager at Autex Acoustics®, envisioned an immersive exhibition celebrating sustainability, circularity, and material innovation. To meet the theme, she conceived Waves of Change: Exploring Material and Design Innovation in Built Environments, an exhibition that reimagined how acoustic materials can transform space through storytelling.

 

Drawing inspiration from Southern California’s natural beauty and cultural rhythm, the final exhibition, hosted in The ARTium in Downtown Los Angeles, featured six custom installations that showcased the creative range of Autex Acoustics products as sculptural elements. The showcase used 1109.5 lbs of recycled PET—the equivalent of 50,722 16 fl oz water bottles or the annual recycling output of 1,221 households—and featured design and furniture by HOK, Open Range Artmakers, and BASK. It was celebrated with an exhibition party with Dezeen and sustainability-forward events across the LADF weekend.

 

“My goal for our exhibition was to showcase our commitments to sustainability and beautiful design with a full experience,” Andrews said. “In the end, Autex products became the medium for several gorgeous design contributions, and showed just how versatile our materials are across creative disciplines.”

Close-up view of layered acoustic panels cut as tree silhouettes, as part of “Bring Nature In” Forest installation by Autex Acoustics® for LA Design Festival 2025.

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Informational wall text introducing “Waves of Change” at LA Design Festival, accompanied by clear acrylic bins filled with materials.

Customizing acoustic materials for spatial storytelling

 

From the inception of the project, Andrews and the LA-based team envisioned an experience that invited visitors to explore the power of biophilia, thoughtful design, and sustainable materials in shaping built spaces. “We wanted to marry the beauty of the California landscape with the built environment,” Andrews said. “The goal was to create an experience that ‘brought the outside in’ while showcasing our recycled materials as both high-performing and customizable.”

 

To bring that vision to life, they designed a series of installations that blend acoustic ingenuity with the natural beauty of California. These included the Wave of Change, a 20-foot sculptural wave wall; Bring the Outside In, an immersive acoustic forest; Autex Is, a lenticular art wall celebrating the Autex Acoustics brand story; Rhythms of LA, a custom mural honoring the culture of Los Angeles; and Closing the Loop, a tactile representation of the product lifecycle.

 

The final installations—which include both classic applications of Cube and Groove panels in addition to several one-of-a-kind iterations of Frontier (both classically applied and wall-mounted), precision-cut Cascade suspended Screens, and custom-printed surface finish murals—are a testament to both the versatility of the products and the technical ability of the design team at Autex Acoustics.

 

“Having a solid platform and a wide, flexible product range gave us a lot of freedom,” Anthony Maladra, lead design consultant at Autex Acoustics, said. “We had to design something that could actually be produced, but what stood out most to me was how cohesive and immersive the whole exhibition felt. In the end, it felt like more than a showcase—it felt like an experience.”

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Wide-angle view of the “Wave Wall” installation by Autex Acoustics® as part of LA Design Festival 2025; made with Frontier™ acoustic panels.

Custom Frontier™ in Muralla and Pinnacle.

Three visitors converse in front of the “Autex Is” lenticular wall installation, the artwork showcasing ocean waves and coastal mountains.

Custom lenticular wall installation made with Printed Cube™ in Opera.

Side-view of the “Autex Is” lenticular wall installation showcasing Autex Acoustics® sustainability timeline from 1967 to 2030+.

Lenticular wall display made with Custom Printed Cube™

Large, colorful mural featuring a lively Hollywood scene with palm trees, iconic LA-buildings, and diverse characters in celebration.

Custom Printed Cube™ Panel

Close-up of “LA Forever” mural with diverse characters high-fiving in front of a swan boat and the Hollywood sign.

Custom Printed Cube™ Panel

Additional info


Acoustic solutions to complex problems

Side-view of the “Bring Nature In” Forest Installation by Autex Acoustics® as part of LA Design Festival.

From the onset of the project, the primary challenges were spatial and time-centric constraints. In addition to addressing the technical challenges of building large, freestanding structures, the exhibition was moved to the suite across from the Autex Acoustics showroom just four weeks ahead of its debut, which meant translating existing designs to an entirely new space.

 

“From the beginning, designing this exhibition meant we needed to figure out how to hang our product in a completely open space,” Maladra said. “We had to rethink everything we usually do—from layout to product flow—and deliver on an incredibly tight timeline.

 

In the end, the design team created multiple spaces—first for Row DTLA, and later for the suite in the ARTrium, following a location change just four weeks before the exhibition launch. While both spaces were unfinished industrial locations, the final exhibition utilized scaled versions of the original designs of the Row space, challenging the team to deliver one-of-a-kind installations.

 

“On most jobs, we’re just cutting standard products to size, but this was a full-blown customization,” said Adrian Carrillo, design consultant at Autex Acoustics. “It wasn’t just about function either—it had to look good and align with the exhibition theme.”


A triumph of teamwork and design

Close-up view of the “Wave Wall” installation made with Custom Frontier™ in Pinnacle and Muralla.

The final exhibition, which reimagined several standard Autex Acoustics products, was showcased during three events—an exhibition party attended by hundreds of members of the LA design community, a sustainable jewelry making event with House of Spider, and a panel on the future of sustainable workplace design—included not only custom built elements, but acoustic experiences curated straight out of the minds of the designers.

 

“While the changes to location were stressful, that change also gave us the opportunity to add a hallway installation—a kind of last-minute idea that turned into a real highlight,” Carillo said. “We were able to pivot and translate the existing designs to the new space. Anthony and I both made revisions, updated the 3D environment, and gave you something you could visually walk through and sign off on.”

 

In the end, the work of both the wider Autex Acoustics team and their external partners led to one of the most successful events in Autex Acoustics US history. “The pivot showed how flexible our whole team could be under pressure,” Maladra said. “Everyone stepped up. It was a huge team effort, and honestly, a great example of what Autex Acoustics can do when we collaborate across departments.”

 

Andrews, who spoke to several Autex Acoustics’ partners over the course of the exhibition weekend, agrees. “We ran into several challenges in the six months it took to complete this project, but they all felt worth it when we got to see the final exhibition in totality,” she said. “I’m deeply grateful for all the hard work the entire team put into making this exhibition and the events that were part of it.”

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